Monthly Archives: February 2010

Creativity on a Budget (can be Colorful)

A great idea, executed well, really can be done on a budget. Case in point. Artist Rebecca Ward uses everyday materials, such as fluorescent gaffers tape, in an unexpected way to create something memorable. Granted, there’s a LOT of tape … Continue reading

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Content Creation & Digital Assets

One of the most challenging aspects of owning or managing a website is the consistent need for new content. Unless a website is frequently updating its pages with new product information or service offerings, it will see its influence, with … Continue reading

Posted in Marketing Communications, SEO/SEM | Tagged , , | 2 Comments

Your Biggest Competitor is the Back Button

With 82%* of consumers using a search engine as their first step in researching a product or service locally, developing a company website is critical to long term business success. But what happens once the site is launched? Without a … Continue reading

Posted in Usability, Web + Online Marketing | Tagged , | 1 Comment

Online Annual Reports: Savage Contributes to Conversation

In July of 2009, Savage design director Doug Hebert and brand strategist Robin Tooms were invited by Graphis to participate in an article regarding the increasingly popular migration of annual reports from print to digital format. Continue reading

Posted in Investor Communications, Web + Online Marketing | Tagged | Leave a comment

TPC Group Website Goes Live

Savage is excited to see the redesigned TPC Group website go live! For the rebuild of the TPC website, Savage utilized the powerful FlexWeb CMS platform to run both the former and the new website in tandem during development. TPC … Continue reading

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