Kenny Ragland

About Kenny Ragland

Billy the Kid, Wild Bill Hickock, Buffalo Bill Cody…Kenny Ragland – all are storied legends of the West Texas landscape. Kenny’s weapon of choice? His mustache. Kenny has been with Savage for more than 27 years and works to understand your goals and design the best solution for meeting your communications needs. Working with clients like Kraton Performance Polymers, Kayne Anderson, GeoMark, Ensco, and Landmark Graphics, Kenny ensures that the project is managed seamlessly. As a Principal at Savage, Kenny maintains a significant role in the management, strategic direction and operations of the company.

FlipB2B-advertising

So much of B2B advertising today is boring. It’s expected. It’s trite. Trade publications are filled to brimming with heavy, technical text alongside shiny pictures of products. It’s frequently impossible to distinguish editorial content from marketing content. There’s no chance of having your product or service noticed among this plethora of visual garbage unless your message stands out.

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I Hear You!

Posted by on October 1st, 2010

I recently returned from an APDF (Association of Professional Design Firms) conference in Boston where all the attendees spent two days discussing appropriate answers to the question “You Do What”? The dialogue began with everyone sharing their own personal one-minute elevator pitch. Those discussions led me to reflect on a situation that I frequently encounter but have rarely considered …

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