Two cups of coffee, a few clicks of the mouse and BAM! – analytics that’ll blow your boss’ socks off, complete with context, emphasis and emotion displayed so you don’t have to add, “you had to be there” to the end of your marketing report.
Ah, yes. If only it was that easy.
Finding a way to consolidate the ups and downs, benefits and losses of a social media campaign or long-term branding strategy is a critical part of the program. Proving ROI, direct leads and revenue takes work, which is why it’s important to identify metrics that can lead to sales.
The following analytics will paint a picture for your C-suite, allowing for more insightful data so you can express how this translates to potential sales, and better brand positioning and awareness for the company:Read More