1.30.2010
Want to connect with the White House? Yes, there’s an (iPhone) app for that.
posted by Robin Tooms @ 3:56 PM

With all of the news this week about the iPad and the State of the Union address on Wednesday, you may have missed this little piece of news – the White House has an iPhone app.

Yep, on January 20, 2010, exactly one year after inauguration day, the app launched on the App Store to connect visitors to news, photos, videos etc. released by the White House. The State of the Union video was available through the app as well, so the timing of the release was meant to capitalize on that interest.

While the White House hasn’t figured out exactly how many viewers watched on the app yet, it did announce that more than a terabyte of data was streamed.

The article goes on to mention that this app is part of a larger mobile strategy. Very cool. How many businesses can say that they’ve tackled their mobile strategy yet? The fact that a government site – an honest to goodness bureaucracy – is doing this speaks volumes.

Back in November, with over 100,000 apps available in the Apple App Store, 2009 was announces as the “year of the app.” I actually think that 2010 might deserve that title instead. The iPad will support apps, along with the iPhone. We also now have Android and Palm Pre gaining traction along with Blackberry. Mobile apps (including iPhone apps) are really going to be huge this year.

This weekend is the iPhoneDevCamp in Houston. It’s great to see that Houston has the breadth of talent needed to be a part of the smart phone “tech wave.” I think some people might not see how much tech there is in Houston, but we’ll start hearing a lot more about it.